Against The Clout Cycle [Podcast Video]
All the controversy over Nico Leonard and Christopher Ward got me thinking about watch “influencers,” and their impact on Horology. And the answer is: none.
Against the Clout Cycle: What Watches Know That Influencers Don’t
Horology is measured in centuries. The attention economy is measured in hours. That mismatch is not incidental, it is the whole tell.
